We may earn money or products from the companies mentioned in this post.
Would you be willing to share your opinion on things like food and beauty products?
What about TV shows and public figures?
You could get paid up to $300 (or more!) an hour to share your opinions through focus groups.
Businesses are interested in hearing the opinions of potential customers to help make their products better so they will hire research companies to conduct focus groups to gather the thoughts and opinions of participants.
I know this sounds like just a another crazy money making scheme that all the personal finance bloggers write about.
But it’s true! You really can earn money through online focus groups.
I recently participated in an online focus group and I earned $225 just for trying a product and giving my honest opinion!
Interested in doing this yourself? I’ll give you all the details about online focus groups including how you can
What is a focus group?
To make it simple, a focus group is a group of people that are brought together to share their opinions on something specific.
It’s sort of like a super-charged survey.
These groups are normally small (usually under 10 people), and they last longer than 30 minutes. Some focus groups can be all day, or even split up over several days.
I think when most people think about focus groups they imagine a bunch of people in one room discussing something – and that is how some focus groups work! But there are also paid online focus groups, too!
Online focus groups are becoming more common, which means there are more opportunities for you to participate! Woo hoo!
How much do focus groups pay?
How much you’re paid for participating in a focus group depends on how long it lasts and what you’re asked to do.
If you’re just giving your first impressions on something these could pay anywhere from $50-$150+
If you’re going to be spending time testing a product, you could earn $200 or more! In some cases, you could earn over $500!
How to Find (Legit) Online Focus Groups
Now a lot of these research companies will ask for personal details like your name, age, and other demographics information.
If you’re testing a product, then you will also be sharing your address, too.
So it’s incredibly important that you only work with legitimate companies that will keep your infomation safe.
How do you find legitimate online focus groups?
The first thing you should do is start with the list below. I’ve tried my best to find legitimate companies, so you can start your search here.
Once you’ve found a company (or two) that you’d like to work with, make sure to put it through your own vetting process.
Search for the company on other websites. Does it have reviews on Facebook, Trustpilot, and/or the Better Business Bureau? Are the reviews positive?
When signing up with a company check out all of the fine print. Will your data be safe? How will the companies use your data?
Also don’t forget to trust your gut. If something seems odd, don’t sign up. Do some more research first.
20 Companies That Will Pay You to Be a Part of a Online Focus Group
- Forthright Surveys
- American Consumer Opinion
- Brand Institute
- Engage Studies
- Experience Dynamics
- Google Usability
- Inspired Opinions
- Ipsos i-Say
- Plaza Research
- Probe Market Research
- Recruit and Field
- SIS International Research
- Springboard America
- Survey Feeds
- User Interviews
I just wanted to give you the goods upfront, I’ll talk about each one invidividually and give you all the info you’ll need to get started with each one.
Other Places to Find Online Paid Focus Groups:
You can search on Reddit to find focus groups that might be a good fit for.
You can also use the /r/beermoney subreddit to find studies. A lot of researchers will actually post on that subreddit themselves asking for participants.
Because it’s free to post on Craigslist, some researchers will actually post in the “jobs” or “gigs” section that they’re looking for participants for a focus group.
You can check your local Craigslist for in-person focus groups near your, and you can check the Craigslist in major cities for online focus group listings.
If you’re interested in making some extra money by sharing your opinion, you can join an online focus group.
Remember to properly check out any website before joining (to make sure it’s legitimate).
Opportunities for paid focus groups won’t come along often, but you can increase your chances by joining multiple websites!
Have you ever tried an online focus group? Let me know!
FAQ about Online Focus Groups
How much do focus groups pay?
Focus groups pay anywhere from $30-$500+ depending on if it’s an in-person focus group, an online focus group, and if you will be testing a product.
How do you find focus groups?
You can use a website like focusgroup.com to find focus groups that you qualify for.
Are paid focus groups legitimate?
Yes! You might not be able to qualify for one often, but there are companies that will pay to hear your opinion.