The Best Ad Networks For Bloggers


We may earn money or products from the companies mentioned in this post.

There are a ton of different ways you can make money with your blog. You can create products, do affiliate marketing, sell a service, and display ads.

Out of all the ways you can monetize, display ads are probably the most passive.

You set them up and just let the money roll in. There usually isn’t any maintenance involved, and depending on what network you go with, the ad network may do the optimizing for you!

✅ If you’re interested in growing your blog to $1000/month with ads, check out the Ad Revenue Engines course from Blog Simple Framework.

Not all networks are created equal, some will give you better earnings than others, and some ad networks offer more help than others.

I’ll walk you through some good ad network options so you can choose one that’s best for you and your website. Ready? Let’s get to it!


How much can you really make with ads?

You’re probably wondering how much money you can make with ads. The answer is a bit complicated.

How much money you make depends on a few things: your traffic, the “quality” of traffic, your ad network, and your RPM (revenue per mille [basically the average rate you get for every 1000 pageviews]).

Traffic

Usually, the more traffic you get, the more you will make. Sounds easy enough right?

If your RPM is $10 and you only get 2000 pageview per month, well that’s only $20! If you get 20,0000 page views per month, then you’ll make $200! Pretty big difference, right?

Quality of Traffic

Your ad network could pay you a different rate depending on how much “high quality” traffic you receive. Organic traffic will usually give you the best rates.

Ad Network

The “beginner” ad networks like Media.net and Adsense will give you low RPMs (I’m talking like $.01-$5), while the premium ad networks can give you RPMs of $10-$25+!

If you’re interested in making money with ads, you should definitely try to meet the requirements for one of the premium ad networks – the difference in RPM is worth it!

RPM

RPMs can vary from site to site, and niche to niche.

There are some niches that get better RPMs than others (I’ve seen personal finance websites with $25+ RPMs).


How can an ad network make you money? What do ad networks do?

Okay, you now get that you can actually make money with ad networks, and what things will affect your earnings.

But what do ad networks even do? What makes some better than others?

You can think of your ad network as a type of liaison.

They will handle things between you and the advertiser. They’ll help get bids on your ad spaces from ad networks, they’ll usually help optimize the ads so everyone can earn more, and they will handle all the payments so you end up with a simple single payment for everything.

And in return, you just give them a cut of the ad earnings.

If you’d like to learn more about what ad networks do, here’s a great article from ClearCode:


Which ad network is the best? Which should you choose?

There are tons of networks you can choose from – I’ve narrowed down the options a bit for you.

The network you should pick depends on your monthly pageviews/sessions.

  • Under 10k pageviews: Your best options are Google Adsense and Media.net
  • Between 10k pageviews and 25k sessions: You can apply for Mounumetric at 10k pageviews.
  • 25k+ Sessions: You can apply for Mediavine at 25k sessions (in the last 30 days).
  • Over 100k page views: You can apply for AdThrive at 100k monthly pageviews, but I haven’t seen many people say that they get a better RPM with AdThrive (than Mediavine).

The Best Ad Networks:

Okay, now I’ll give you what you came for – the best ad network for bloggers! I’ve sorted this list by sessions/pageviews needed to apply, starting with the ad network that requires 0 pageviews.

Google Adsense

Google Adsense is a great ad network to start with if you don’t have a ton of page views or content.

You can customize the ad units (color and size), or you can use the “Auto Ad” feature, which will automatically populate your website with optimized ad units.

Eligibility Requirements

No pageview minimum needed.

Do make sure your website has content that you’ve created yourself.

Also, I found that my websites get approved quicker if I have at least 5 posts, an about me page, a contact page, and a privacy policy/disclaimer page.

Average RPM

I’ve personally had a $2-$5 average RPM with them. Some people have said they’ve gotten over $10 RPM with Google Adsense, but that seems to be pretty rare.

I’d say $2-$5 is about average, and $5-10 is above average.

Payment Threshold

You will receive payment once your account reaches $100.

Payment Details

You will receive payment on between the 21st and the 26th the month AFTER it’s earned (as long as you reach the $100 threshold).

There are a few payment options to choose from, including EFT, CHECK, and wire transfers (there are also additional options depending on what country you’re in).


Media.net

Media.net is another ad network for websites that are still in the early stages.

Media.net has a few features that make it a bit better than Adsense (in my opinion):

  • Account Manager: When you signup with Media.net you will be assigned an account manager. This account manager will answer any questions you have and will give you suggestions to help increase your earnings and optimize your ads.
  • Can use Adsense also: You can use 3 ad units of Media.net and ad units from Adsense. You can also set Adsense up to serve backup ads if Media.net runs out of ads to display.
  • Higher RPM: The RPMs with Media.net are higher than Adsense (usually).
  • Contextual Ads: The ads that Media.net displays are based on your post/page content. This will make things look more natural and should get your more clicks.

Eligibility Requirements

No pageview minimum needed.

Do make sure your website has content that you’ve created yourself.

Make sure you have a few posts, an about me page, a contact page, and a privacy policy/disclaimer page.

Also, Media.net seems to prefer websites that are in English, which get traffic mostly from the US, UK, and Canada.

Average RPM

While the RPMs with Media.net are usually higher than Adsense, they are still pretty low (in the $2-$10 range).

Payment Threshold

You will receive payment once your account reaches $100.

Payment Details

You can receive payment on a Payoneer card, or through direct deposit (set up through Payoneer).

Reviews:

  • This article from Swift Salary goes into detail about the pros and cons (he even shares his RPM!).
  • This post from Monetize Pros gives you all the details about Media.net (including payment info and what types of ads they have).

Ezoic

Ezoic is a premium ad network that has a lot of great features for people that like to dig into their analytics and who like to optimize things on their own.

Ezoic lets you split test ads, optimize for bounce rate, and can help with page speed.

Ezoic seems like a great option for people who like to do things themselves. If you prefer to have someone else set up ads and optimize them for you, I suggest one of the other premium ad networks.

Eligibility Requirements

You need 10k pageviews a month, original content, and your account must be approved by Adsense.

Average RPM

Average RPM seems to be anywhere from $10-$20

Payment Threshold

The payment threshold is $20.

Payment Details

Ezoic pays 30 days after you’ve earned money (net-30).

For payment, you can choose between PayPal, check, direct deposit (US only), or Payoneer prepaid card.

Reviews:

  • This article from FatStacks goes into a TON of detail about Ezoic. He gives you the pros and cons, what he’s done to optimize his ads, and his RPMs.

Monumetric

This is one of the “premium” ad networks, and one of the easier ones to get into due to the low pageview requirements (you only need 10k pageviews a month!).

Eligibility Requirements

You must have a blogger or WordPress website that gets at least 10k page views a month.

You must have a sidebar that’s at least 300px wide, be willing to implement at least 6 ad slots, and you can’t have been kicked out of any major ad networks (like Adsense!).

There is also a $99 implementation fee. Many people have said that they more than made up for this fee the first month, though.

**People seem to be having issues with getting Monumetric to respond to their application. Some people have stated they have waited MONTHs and there has been no response.

Average RPM

People seem to get an RPM of $10-$30.

Payment Threshold

I couldn’t find any information about a payment threshold for Monumetric.

Payment Details

You can choose to be paid via PayPal or through Bank Transfer.

Payments are made on a net-60 basis, which means you will be paid 60 days after the end of the month that the money was made.

Reviews:


Mediavine

Mediavine is a great premium network for all types of bloggers. They have great customer service, a nice dashboard, great RPMs, and they have TONS of resources to help you make more.

I always see people singing Mediavine‘s praises!

And another good thing, once you get one website into Mediavine all other websites only need 10k pageviews to be eligible!

Eligibility Requirements

To be eligible for Mediavine. you must have 25k sessions in the last 30 days, and you must be in good standing with Google Adsense.

Average RPM

I’ve seen people get RPM anywhere from $15-$30

Payment Threshold

For most of the payment options, the payment threshold is $25 (for international ACH, the threshold is $200).

Payment Details

Mediavine pays on a net-65 basis (you can see their payment schedule here).

You have the option of being paid through ACH, PayPal, paper transfer, wire transfer (depending on your location).

Reviews:


AdThrive

Eligibility Requirements

To be eligible for AdThrive, you must get 100,000 pageviews a month, mostly US traffic, you must be in good standing with Google Adsense, and you must have original content.

Average RPM

I think the RPMs average $15-$30.

Payment Threshold

The payment threshold is $25.

Payment Details

Depending on your location you can get paid through ACH, eCheck, PayPal, paper check, or wire transfer.

Payment are made on a net-45 basic which means you get paid 45 days after the end of the month in which you earned money. I know that sounds a little confusing, but here’s the payment schedule.

Reviews:


There you go! Six amazing ad network options for bloggers.

Have you tried any of these networks? Do you have a favorite?

Recent Content